Who We Are
The Talerico Marketing Co. was founded by Janie Talerico in 2020 after working in digital and eCommerce for Fortune 500 companies and clients throughout her entire career.
Janie is passionate about genuinely helping both large and small businesses reach their overall goals through digital marketing, and making it as simple and easy as possible along the way.
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We are based out of Pittsburgh, PA but also have roots in the Akron / Cleveland, OH area. We love meeting with clients locally in the Pittsburgh and Akron areas, but can do everything remotely as well. ​
"You have turned our business around"
- Mark
"What a difference maker!"
- Kelley
"Janie was absolutely fantastic to work with. She helped us craft a quality marketing plan, worked under/with all requirements, and was an all-around joy to work with. We will be using her again and you should too"
- Darrell
"Janie is the consummate professional. Faced with the task of copywriting on subject matter she was completely unfamiliar with, Janie took the time to research and study to become the subject matter expert. Janie hit a grand slam on the projects we worked on and immediately became a huge asset to the organization. I would, without hesitation, recommend Janie for any project in her field."
- Ryan
Past & Present Clients
What We Do
Simply put, we help businesses. We love helping business of all sizes, and love that digital can be a great way to help you reach your goals, and to do so efficiently. Whether you want someone to manage your digital ads for you or just want digital marketing advice about what to do, we'd love to help
Digital Marketing Analytics & Reporting
Technical analytics and tagging support, and customized reporting dashboards
Universal Analytics to Google Analytics 4 transition
Google Analytics 4 setup and troubleshooting
Google Tag Manager setup and troubleshooting
Tagging setup and troubleshooting for major ad platforms, marketing automation tools, CRMs, and more
Google Data Studio reporting and data management
Services
Digital Media Management
Full-service, ongoing management
We'll run your digital ads on Google, YouTube, Facebook and more. Includes setting up campaigns using tried and true best practices, optimizing multiple times per week, and sharing results and recommendations in real time. We'll also be your partner in all things digital and marketing, helping you with strategic decisions as well as optimizing campaigns on a regular basis.
Q&A Mini-Sessions
$99 for a 1-hour power session
Schedule an hour-long session to get your urgent questions answered. Feel free to screen share, and we'll give you advice on how to improve your campaigns or tell you how to get started. This is a great option for smaller businesses and DIYers who want to learn how to improve their performance.
Free Initial Consultation
A no-pressure meet and greet
One of our absolute favorite things to do is talk to people about their businesses and brainstorm ideas to help them grow. We're always happy to have a conversation and hear what you're looking to achieve and start to come up with some ideas for you and how digital could help you.